Daily archives "November 3, 2010"

Announcing ONE DAY COUPONS

hug coupon

We are announcing one of the best of our holiday promotions… and you are on the front line of getting it before anyone else… Blog readers, Facebook followers and current clients only will know about the ONE DAY COUPONS before anyone else (but feel free to share).

What is it? A One-Day Coupon is a coupon that is only valid for ONE day.  To activate your coupon, you must call on the same day that the coupon is released.  To activate, you must book a portrait session (and prepay for the session) or other event with us.  We will make a note on your account that you are eligible to use the One-Day Coupon for the date you call.

How does it work? When you come to your portrait/order session, redeem your coupon for whatever the coupon is valued for.  And there are some GREAT values on the way.  We are planning to run One-Day Coupons at least through the month of November.  Great for holiday gift-giving, savings galore and some wonderful portraits, too.

What is the catch? The only catch is that you must book and hold your session by the date on the coupon.  And you MUST call the same day that the coupon is valid.  Make sure to present the coupon during your order session and (voila!) instant savings!  One-Day Coupons cannot be combined with any other special offer, any other coupon, or discounts already in place.  One per client per visit. 🙂

How will I know? One Day coupons will be announced here on the blog by midnight of the day prior to a new coupon.  Go to the coupon page, print out the coupon and CALL US that same day.  Since our blog is fed onto our Facebook page, all our Facebook followers will get the word, too.  You have to watch, though… check our blog every day!

The first one will be announced tonight between 11pm and midnight.  Are you ready?

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The Right Photographer?

The truth about photographers is that no one is the same as the other.  There are a variety of differences once you get past the fact that all of us have cameras, lenses, flashes and Photoshop.  Sometimes those subtleties make a difference to people, and sometimes they don’t.  It is estimated that 10% of the population will marry in any given year.  Depending upon where you live, that’s a LOT of weddings.

So of those people getting married, only about half (yes, only half) will have someone whose exclusive responsibility is to photograph the wedding.  Of those who have a photographer at all, only about 60% of those people will hire a professional.  Surprising?

If you decide to have a photographer at your wedding, you may hear from many photographers to make sure this thing or that thing happens, and some of it relates to creativity and style.  But one person cannot dictate how another person should select by style, nor can they mandate the style for an industry.

But there are some questions you should ask to be sure that your photographer is prepared for whatever happens:

  • Do they have liability insurance?  This insurance protects you and your guests should the photographer somehow injure someone or damage property.  The reason we carry liability insurance is because you never know what’s going to happen; and a professional should be ready for such contingencies.
  • Do they have backup equipment?  Cameras and lenses, flashes and batteries are all just electro-mechanical devices that will ultimately fail.  Wear and tear, bumps and bruises, and whatever else will contribute to the failure of a piece of equipment that your photographer relies upon.  There are no “second chances” during a wedding, a family event, or that special moment.  If your photographer doesn’t have backup equipment, and something fails, precious memories WILL be lost.
  • Will your images be backed up?  Will they be safe?  It is true that digital images are easier to secure than film was, but there are still a multitude of things that can go wrong, including memory card failure, file transfer errors, hard drive crash, and on and on.  We adopted an on-location backup method long ago, and it has made a difference in how safe we feel our images are.  Once we return to the studio, those image files are backed up onto our server, and then backed up to an offsite location.  If your photographer is that conscientious about backing up your images, then they really care about what they are doing.

Anything over and above what I’ve listed here may be considered subjective.  Just remember there are some pretty shady people out there, and there are some really great photographers, too.  Just do a little extra homework and make sure that the photographer you are hiring is one who is committed to making your event a stress-free one.